Sherry J. Holladay
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The Handbook of Crisis Communication
W. Timothy Coombs, Sherry J. Holladay
- Wiley-blackwell
- 15 Janvier 2010
- 9781444356519
Written as a tool for both researchers and communication managers, the Handbook of Crisis Communication is a comprehensive examination of the latest research, methods,and critical issues in crisis communication. Includes in-depth analyses of well-known case studies in crisis communication, from terr...
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Managing Corporate Social Responsibility
W. Timothy Coombs, Sherry J. Holladay
- Wiley-blackwell
- 26 Août 2011
- 9781118106662
Managing Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing from a variety of disciplines and written in a highly accessible style, the book guides readers in a focused progression providing the key points they need to su...
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In the second edition of their award-winning book, W. Timothy Coombs and Sherry J. Holladay provide a broad and thorough look at the field of public relations in the world today and assess its positive and negative impact on societys values, knowledge, and perceptions. Uses a range of global, conte...
